Helping our members address their business pain points is a big part of what we do at The Collective.
So when Facebook kept being referred to like some kind of social media pariah, our marketing members were only too happy to help their fellow members at a recent hugely helpful expert surgery Coffee Catch-Up. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
You see – love it or hate it – Facebook remains the biggest social player with 2.7bn monthly active users. In short, your customers ARE on Facebook. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Here are some of the key takeaways from Expert Surgery that we hope will help all small business owners succeeded on Social Media organically.
Tip 1 – Engage your community
Top Tip 2 – Show-up on Social Media In-Person
Top Tip 3 – Create content that emotes feeling and empathy
Top Tip 4 – Be careful when cross posting and ensure your call to actions are relevant
Top Tip 5 – Get the balance with your content. Don’t just sell, sell, sell. Engage, educate, excite.
We hope you found these Facebook Tips helpful. The Collective and its members continually share knowledge and expertise to help each other’s businesses to flourish, making a Collective membership a very affordable investment in your CPD.